Marketing Vendor Evaluation Report Prompt

What this does

Structures a vendor comparison report from what you actually know about each vendor, rather than generating generic vendor-evaluation boilerplate.

Who this is for

Marketing professionals comparing multiple vendors who need to structure their findings into a clear, presentable report — particularly useful for Business Professionals.

Example Output

“| Vendor | Monthly Cost | Core Service | Notable Strength | Notable Gap |
| Vendor A | $2,500 | Paid social management | Strong reporting dashboard | No dedicated account manager |
| Vendor B | $3,200 | Paid social + creative | Dedicated account manager | Higher cost, longer contract |”

Real vendor data required, Gaps flagged not assumed, Tested on Claude Sonnet 5, Aug 2026.

The quality of this report depends entirely on the real detail you provide about each vendor — treat it as a structuring and comparison tool for your own research, not a source of vendor information itself.

Tips for better results

• Provide real, specific details about each vendor, even incomplete ones — the report is only as useful as the actual information behind it.
• The "be honest about gaps" instruction matters — without it, the model sometimes fills missing information with plausible-sounding assumptions rather than flagging what you still need to find out.
• Ask for the summary table first as a standalone output if you just need a quick comparison for a meeting, before generating the full report.