ChatGPT Prompt for Website Design Planning
Help me plan a sitemap for [real business/site purpose]. Real key user goals: [real goals]. Real content I definitely need: [real content]. Starting from real user goals produces a structure built around what visitors actually need to find.
ChatGPT prompts for website design planning work on the real content and structure decisions that come before visual design — a real sitemap, real page-by-page content outline, real navigation logic — distinct from the visual mockup work already covered elsewhere on this site.
What this produces
A sitemap built from your real business and real user goals, a content outline for a real specific page before any visual design happens, and real navigation logic that reflects how users would actually look for things. Structural planning, not visual design.
Variations
Three ready-to-copy versions for website planning.
Help me plan a sitemap for {real business/site purpose}. Real key user goals: {real goals, e.g. “book a service” or “learn about pricing”}. Real content I definitely need: {real content}.
Help me outline the real content for a {real page type, e.g. “services page”}. Real key information to include: {real info}. Real primary action I want a visitor to take: {real action}.
Here’s my real planned content: {real pages/sections}. Help me think through real navigation structure — what should be in the main menu versus nested, based on how a real visitor would actually look for things.
FAQ
Should I plan structure before or after visual design?
Structure and content planning generally should come first — visual design works better once you know what content actually needs to fit.
How many pages should a website have?
This depends entirely on your real content needs — resist adding pages without a real clear purpose, since unnecessary pages complicate navigation.
Can this help with SEO structure too?
This covers user-focused structure. For keyword research to inform what content pages should target, a dedicated keyword research prompt covers that separate step.
Is this useful for a website redesign, not just a new site?
Yes — describe your real current structure and real known problems, and the same planning approach applies to reorganizing an existing site.