AI Prompt for Market Research
I’m launching [product or service, described specifically] targeting [audience, described specifically]. Known competitors: [list them, or say "help me identify likely competitors"]. Analyze their likely strengths, weaknesses, and positioning, and suggest where a genuine gap might exist for my product.
Useful market research starts with your specific product and known competitors, not a general industry name — without those, the result is a generic overview with nothing tied to your actual business or positioning.
What this produces
Structured analysis covering competitors, target audience characteristics, and potential positioning gaps — built around your specific product, with reasoning flagged as general knowledge versus something worth verifying with current data.
Variations
Two ready-to-copy versions for different starting points.
I’m launching [product or service, described specifically] targeting [audience]. Known competitors: [list them, or say “help me identify likely competitors”]. Analyze their likely strengths, weaknesses, and market positioning, and suggest where a genuine gap might exist for my product.
I’m building [product or service, described specifically]. Help me define the target audience: likely demographics, their main pain points related to this specific product, and the channels where they’re most likely to discover something like it in the first place.
If this is useful, you may also want AI Prompts for Lawyers or AI Prompts for Trading.
FAQ
Is this a substitute for real market research, like surveys or data?
No — this gives you a structured starting analysis based on general knowledge and reasoning; validate key assumptions with real customer conversations or current market data before making major decisions.
What if I don’t know my competitors yet?
Say so explicitly and ask the AI to help identify likely competitors based on your product description — then verify and refine that list yourself.
Can this help with pricing strategy too?
Ask as a specific follow-up, referencing the competitor and audience analysis already established, rather than combining it into the first prompt.